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Retention: Introduction
One challenge of managing a program in which volunteers are utilized primarily in emergencies is that volunteers may lose interest during the periods between emergency activations. This creates a “revolving door” in which the unit may lose seasoned volunteers as fast as it can recruit new ones. There are many ways to approach this challenge. Many Medical Reserve Corps (MRC) units use training and exercises to keep volunteers engaged. Although these methods are beneficial to the unit, they demand time and resources that may not always be available and may require more time from your volunteers than they can provide.
There are other ways of building retention and recognition in your program. The most common method may be the most challenging: making the volunteer experience a positive from start to finish.
Creating a Positive Volunteer Experience From Start to Finish
There are many ways you can ensure that volunteers have a quality experience with your unit. Examine your unit from the volunteer’s perspective and consider the aspects of the volunteer experience that might affect your participation.
To optimize the volunteer experience:
- Ensure a good first impression by handling the application and screening process in an efficient and professional manner.
- Screen carefully to ensure your volunteers suit the positions they are filling and that they understand the commitment they are making.
- Create a course of required training that the volunteer experiences as helpful and relevant. Offer optional training that enhances the volunteer’s experience and assists them with their current employment (if applicable).
- Demonstrate professional accountability regarding establishing and following policies that reduce the overall risk of harm for the volunteer and others.
- Ensure that the volunteers feel well utilized and that they are making a satisfying contribution. Some volunteers may only wish to serve during an emergency, while others may wish to be involved in ongoing public health initiatives throughout the year (see below).
- Provide for the volunteers’ emotional needs during and subsequent to utilization. Give them the opportunity to participate in after-action activities—show them the MRC’s commitment to caring for volunteers’ well-being by considering their feedback seriously.
- Show the volunteers that MRC leadership functions as an advocate with local, state, and Federal government to ensure proper legislation and guidelines for extending protections to volunteers engaged in activities that have some known risk.
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Last Updated on 8/28/2006